About the short course series


Yi-an Yang, MS, MA

Health and intercultural communication

Dr. Daniel O'Keefe, PhD

Persuasion and argumentation research

About this short course


This activity is intended for family physicians, internists, gynecologists, geriatricians, endocrinologists, and cardiologists who are engaged in the care of patients with type 2 diabetes, hypertension, high cholesterol in primary care settings.


After completing this activity, the participant should be better able to:

  • Use a conceptual model of beneficent persuasion to analyze determinants of a patient’s behavior

What you'll get

You probably have heard or experienced this yourself: "Patients want to be healthy, but why don't they adhere to the medical advice from their health teams?"

In this course, you'll learn a model of the determinants of behavior, particularly voluntary action. Researchers and other professionals have applied it to promote public transportation, physical activity, condom use, and medication adherence. Use this model to improve your clinical reasoning process today.

For optimal learning outcomes, we encourage you to take #S04 after taking this course.